Messi x Lowe’s x Copa America—A Game-Changing Partnership for Soccer Fans

In an effort to capitalize on soccer fans’ passion, Lowe’s is providing them with three amazing offers. Lowe’s is collaborating with Major League Soccer Club Inter Miami CF, the future CONMEBOL Copa América 2024 USATM, and the world’s best soccer star, Lionel Messi.

Kate Stevens on LinkedIn: Whoah!!!! Kind of a big deal here at Lowe's!! Welcome to the fam, Messi!

Additionally, Messi signs a multiyear contract with the Lowe’s Home Team. He is the first soccer player to become one of the elite NFL and NBA players who, since 2020, have been contributing to the betterment of neighborhoods nationwide.

Lowe's on X: " We're giving away a SIGNED YOUTH MESSI JERSEY To enter for your chance to win: Stop by your local Lowe's. Scan the QR code in

“Lionel Messi is the GOAT of assists,” stated Jen Wilson, senior vice president of corporate brand and marketing at Lowe’s. “Working with him is the ideal way to demonstrate Lowe’s mutual enthusiasm for helping our clients, whether they are for their homes or businesses.”

Lowe's new partnership includes soccer legend, Lionel Messi

Lowe’s will “assist” devoted Lowe’s clients with additional incentives as Messi begins his debut season. All members of Lowe’s MVPs Pro Rewards for professionals, MyLowe’s Rewards, or Lowe’s new homeowner loyalty program will receive 100 points as of right now.

They will be one step closer to their next reward with these points. Members of MyLowe’s Rewards have until May 18 to claim their points on their account page.

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