Bella Hadid’s performance in Victoria’s Secret lingerie after rebranding

Bella Hadid showed off her jaw-dropping figure in a set of skimpy lingerie in a new pH๏τo-shoot for Victoria’s Secret.

Since 2021 she has been a figurehead for the company’s drastic rebrand, which included chucking the Victoria’s Secret Angels in favor of a VS Collective.

The VS Collective was billed as a bid to be more size inclusive, after the original brand was accused of promoting an unattainable body image.

One of the founding members of the collective – which contains such names as Megan Rapinoe and Priyanka Chopra – is Bella.

In her latest Instagram album, the 26-year-old supermodel did the brand proud, putting her statuesque physique on display to full advantage.

When you got it: Bella Hadid showed off her jaw-dropping figure in a set of skimpy lingerie in a new pH๏τo-shoot for Victoria’s Secret

Early in her career Bella walked the Victoria’s Secret Fashion Show for its final three years – 2016 in Paris, 2017 in Shanghai and then 2018 in New York City.

In 2020 an explosive New York Times report detailed allegations against Victoria’s Secret executive Ed Razek, who had left the company the previous year.

Among the accusations was that Ed Sєxually harᴀssed Bella during her fitting for the 2018 edition of the Victoria’s Secret Fashion Show.

Three eyewitnesses and one person who heard of the remark secondhand said that Ed ordered: ‘Forget the panties,’ as Bella was measured for underwear.

It was also claimed that Ed wondered aloud if Bella would be permitted to walk ‘down the runway with those perfect t*tties’ by ABC, which aired the show.

Three sources also alleged that Ed groped a model’s crotch through underwear at the same fitting where Bella had her measurements.

Ed, who resigned in August 2019, insisted: ‘The accusations in this reporting are categorically untrue, misconstrued or taken out of context.’

Another flashpoint of controversy was Les Wexner, then the CEO of Victoria’s Secret parent company L Brands, who was infamously friendly with Jeffrey Epstein.

Switch-up: Since 2021 she has been a figurehead for the company’s drastic rebrand, which included chucking the Victoria’s Secret Angels in favor of a VS Collective

Throwback: Early in her career Bella walked the Victoria’s Secret Fashion Show for its final three years including the last one in 2018 in New York City

Origin story: The first Victoria’s Secret Fashion Show she walked was the 2016 extravaganza held at the Grand Palais in Paris

About two years ago Les, who is now chairman emeritus of L Brands, said he was ’embarrᴀssed’ about the Epstein connection.

‘We are all betrayed by friends. At the end the day, people have secret lives because…they’re so good at hiding those secrets,’ said Les, who has claimed that north of $46 million of his money was misappropriated by the late pedophile.

Les told investors the ᴀssociation ended in 2007, the year after the Epstein case was brought to a grand jury in Florida, according to CNBC.

In an interview published in late 2021 Bella revealed why she returned to Victoria’s Secret as it attempts to rebrand as the VS Collective.

Over the past few years the firm was swamped with controversies including a raft of Sєxual misconduct claims such as that Bella was harᴀssed.

‘What magnetized me to coming back was them coming to me and really proving to me that, behind the scenes, Victoria’s Secret has changed so drastically,’ Bella insisted in an interview with Marie Claire.

‘There was a type of way that, I think, a lot of us women who used to work with Victoria’s Secret felt,’ said the little sister of Gigi Hadid.

‘And now, six of the seven [VS] board members are all female. And there’s new pH๏τoshoot protocols that we have. So a lot has changed.’

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